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Marketing has 5 elements and they are not the 4 Ps taught to us at school days. According to Seth Godin (famous marketer) they are: Data, Stories, Products/Services, Interactions and Connections. Most...
Posted by razano on 20.07.2008   2 comments | 82 views
 
"What if there were no stop signs... and a major corporation was charged with inventing one? " A funny but somehow true story of what goes on in design projects done as a short film to show the proces...
Posted by razano on 26.07.2008   0 comments | 87 views
 
 
In a recent research published in the June issue of Harvard Business Review, the authors found that to have a better strategy execution companies need 4 pillars (designing Information flows,having cl...
Posted by sheikh on 08.08.2008   4 comments | 93 views
 
I Just read about a new theory of Organizational Change that is based on looking at what works and making it work better instead of the traditional problem solving techniques; its called "Appreciative...
Posted by razano on 10.08.2008   0 comments | 50 views
 
 
How LinkedIn Works
Posted by emakhoul on 24.08.2008   1 comment | 25 views
 
Imagine that Steve Jobs is the CMO (or even the CEO) of Microsoft, What will be changed? Actually, I want to pose the question differently... Imagine Jobs as the CEO of any Arab company... what chang...
Posted by sheikh on 10.09.2008   7 comments | 65 views
 
 
"Business is like chess: to be successful, you must anticipate several moves in advance"... William A. Sahlman, "How to Write a great Business Plan", Harvard Business Review, July-August 1997
Posted by sheikh on 16.09.2008   3 comments | 82 views
 
Who invented the fixed-time-fixed-price pricing model?
Posted by razano on 24.09.2008   2 comments | 60 views
 
 
Where are the profitable VC funded web 2.0 startups? a great analysis provided by Bernard Lunn from ReadWriteWeb
Posted by razano on 08.10.2008   0 comments | 38 views
 
Anyone knows how or where to get an online or work-at-home job in Jordan?
Posted by JosefJ on 30.11.2008   7 comments | 14 views
 
 
 
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